First of all, of course I know there is no such thing as right and wrong when it comes to your own blog, just wanted to get that little disclaimer out of the way. Having said that, I can’t help but feel like something isn’t quite right. As the year comes to a close I’ve been reflecting on how my little space on the internet has developed over the last few months, setting some new blogging goals and reconsidering what I’m putting out there to the world.
While I’m happy with how my blog is growing, it feels a little lost. I’ve been thinking a lot lately about content, niches and general lifestyle blogs and I don’t know where my place is. I discuss two things, two things that appear completely unrelated. I don’t consider myself to be a general lifestyle blog because I only talk about two things. But then my niche is two things and is a niche even a niche if it’s two niches? *niche word count will appear down below*
Moving forward I’m not sure what this means for my blog, do I stick to one thing? I’ve even contemplated using a separate domain and splitting my content up. And while that seems high maintenance and inevitably means that each site will be posted on less regularly. Maybe that’s the way it should be. I’m going to tell you a little secret. I just switched my hosting and used the free domain that came with it to register a second branch of Glow Steady, just in case I decide two is the way forward.
My blog does currently cover both of my main areas of interest, and I guess that’s what you’re supposed to talk about. Looking at my most viewed posts, there is a clear winner for the kind of content is most popular. Of course, primarily my blog should reflect what I want to talk about, does that mean I shouldn’t narrow my scope? In that post I went over my 5 most viewed posts, four of them were recipes; the top four to be more precise. And out of the top 10, seven were recipes.
I’m not planning on making any sudden changes, but I am reconsidering my schedule for the month of January at least. Before Christmas my schedule went a little off track. But before that I followed a general pattern of two beauty posts and one recipe post a week. For January, culinary inspiration permitting, I’m planning on switching that around to two food related posts and one beauty post a week to see if that feels more comfortable. Then we’ll probably come back this post in a month and re-evaluate the situation.
So, after a long ramble, you can take from this that I’m feeling a little stuck in the blogging world. And that I need to figure out whether two niches can be a niche. My blog is still in its infancy and with that I feel like my content still has time to develop.
Have you ever had moments like this with your blog? I would LOVE to know your thoughts on this subject in the comments.
Until next time,
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Niche word count: 8